Publisher Profile

2004 CES Coverage: Part 8

Mobile Fidelity Sound Lab

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Alexis Park AP2453 (Bldg 24, Room 53)

Major Expansion for MFSL in 2004

Las Vegas, Nevada – With several new and innovative product lines debuting at CES, 2004 is already full steam ahead for Mobile Fidelity Sound Lab of Sebastopol, CA.

Drawing upon critical insight derived from several decades of practical application and achievement within the field of sound reproduction, Mobile Fidelity Sound Lab (MFSL) is proud to announce:

1. the release of its debut speaker line, the ORIGINAL MASTER LOUDSPEAKER
2. the new GAIN 2 Ultra Analog vinyl LP series
3. the 24k Gold Ultradisc CD-R
4. and the continuation of MFSL’s acclaimed Ultradisc UHR SACD and Ultradisc II Gold CD series
During the initial stage of its come back, Mobile Fidelity concentrated solely on rebuilding its digital music catalog and earning the critical respect and customer loyalty that has made the label the most respected audiophile company in the world.

From 2002 –2003 diverse releases from Miles Davis, the Kinks, John Lennon, John Coltrane, Aimee Mann, Ravel, Patricia Barber, Los Lobos and others have won a steady stream of praise and awards from critics and fans alike. In 2004, MFSL plans to maintain its musical legacy while leveraging its considerable brand equity into new arenas of product development.

Designed initially for use in Mobile Fidelity Sound Lab’s world acclaimed mastering facilities, the ORIGINAL MASTER LOUDSPEAKERs offer promising price/performance value ideally suited for the home entertainment, pro audio, and audiophile hardware markets. The OML-1 Monitor (SRP $1,500) and the OML-2 Tower (SRP $3,000) utilize proprietary custom-made drivers, crossovers, cabinets, and hardware. Exhibiting superior dispersion characteristics, spectacular imaging and depth, extended dynamic range, natural tonality, and extremely accurate frequency response, the OMLs are offered at an incredible value oriented price.

On the vinyl frontier, MFSL is pleased to debut GAIN 2 Ultra Analog 180g, half speed, ORIGINAL MASTER RECORDINGs by John Lennon, Aimee Mann, and Isaac Hayes at this years CES exhibition.

MFSL is particularly excited to introduce the Ultradisc CD-R! Featuring 24k Gold for superior reflectivity, no corrosion, and dramatically improved resistance to heat and light to ensure optimum storage longevity and file retrieval for important data, audio, graphic and other digital files.

MFSL’s Ultradisc UHR SACD series continues with new releases by Jim Hall, Blood Sweat & Tears, R.L. Burnside, Aimee Mann and a spectacular surround version of Mussorgsky’s Pictures At An Exhibition.

The Ultradisc II Gold CD series continues with additional solo releases by John Lennon and upcoming releases from Frank Sinatra.

MFSL’s Alexis Park exhibit location is AP2453 (Building 24, room 53).

Mobile Fidelity Sound Lab products will be on display from January 8-11, 2004 in Las Vegas at the annual convention for the Consumer Electronics Association.
Coleman R. Brice
Director of Marketing & Communications
Mobile Fidelity Sound Lab
tel: (310) 995-MOFI

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